Decafe (decaffeinated desserts) is a cafe that aims to provide the coffee lover with an alternative way to enjoy their favorite beverage. The menu features a variety of coffee desserts, from the classic coffee cake to mocha chip cookies to tiramisu. The spin at Decafe is that being a nighttime cafe, we only use decaffeinated blends for our drinks and desserts. Decafe is open from 5pm - 3am, offering a nighttime spot for people to enjoy coffee in dessert form.   

The Decafe brand style guide displays the style of photography, illustration, pattern, and typography that the brand will use in its adversiting campaign and 3D collateral material.

The advertising campaign for Decafe aims to illustrate the two most important qualities of the cafe: its unique coffee desserts and nighttime hours.